As one of the leading tools for website traffic analysis, Google Analytics provides information about website visitors, traffic trends, search engine keywords, and LOTS more.  Google provides a beautiful and easy-to-use web interface, but we wanted a readily available desktop application that was equally useful.  Enter Polaris by Desktop Reporting.

polaris-dashboard

Polaris is an Adobe AIR application which means that it will run on Windows, Mac, and Linux flawlessly.  They offer a free version which allows viewing one account or an upgraded multi-account version for $15/year.

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In the image above, you can see that many of the popular reports are right at your fingertips and delivered in Analytics-like graphical reports.

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Also, selecting date ranges is available to focus on specific time periods.  This is very convenient for viewing long-term reports as well as daily web trends.

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There is even a great map view to show geographical hotspots for website traffic.

We highly recommend Polaris if you are website statistic freaks like us.  It’s a beautiful interface with tons of information right on your desktop.  You can download it now at http://www.desktop-reporting.com/polaris.html.

Image Source: Desktop Publishing

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