Comments on: 4 Reasons Open Source Email Marketing Sucks http://www.blueemberdesign.com/blog/2009/12/03/4-reasons-open-source-email-marketing-sucks/ Web Design, Development, and Online Marketing for the San Francisco & East Bay Area Thu, 29 Jul 2010 09:50:53 +0000 hourly 1 http://wordpress.org/?v=3.0 By: Garrett St. John http://www.blueemberdesign.com/blog/2009/12/03/4-reasons-open-source-email-marketing-sucks/#comment-1580 Garrett St. John Mon, 19 Jul 2010 17:21:13 +0000 http://www.blueemberdesign.com/?p=932#comment-1580 @Brett - Thanks for your comment. I couldn't agree more that functionality is the most important thing any email marketing tool will have. At the same time, we've found it really tricky to have customers who manage their own campaigns and an interface that is clunky or non-intuitive...the support calls alone make it a losing endeavor. With a nice email marketing system, clients are happy and support calls are down. Couldn't ask for much more than that! @Brett – Thanks for your comment. I couldn’t agree more that functionality is the most important thing any email marketing tool will have. At the same time, we’ve found it really tricky to have customers who manage their own campaigns and an interface that is clunky or non-intuitive…the support calls alone make it a losing endeavor.

With a nice email marketing system, clients are happy and support calls are down. Couldn’t ask for much more than that!

]]> By: Brett http://www.blueemberdesign.com/blog/2009/12/03/4-reasons-open-source-email-marketing-sucks/#comment-1578 Brett Sun, 18 Jul 2010 11:33:25 +0000 http://www.blueemberdesign.com/?p=932#comment-1578 Enjoyed your post, however. I think the most important things to be looking at are feedback loops, throttling, content, white lists, list cleaning, dedicated ip's, click tracking, domain keys and so on - rather than a geeky interface. After all, better inbox placement is the game, their is no point in a campaign that ends up in the spam folder or dropped from the receiving server all together. If you offer such things then you should be commended. If not you should be shunned. Oh, and you forgot to bag dada mail Enjoyed your post, however.

I think the most important things to be looking at are feedback loops, throttling, content, white lists, list cleaning, dedicated ip’s, click tracking, domain keys and so on – rather than a geeky interface.

After all, better inbox placement is the game, their is no point in a campaign that ends up in the spam folder or dropped from the receiving server all together.

If you offer such things then you should be commended.
If not you should be shunned.

Oh, and you forgot to bag dada mail

]]> By: Garrett St. John http://www.blueemberdesign.com/blog/2009/12/03/4-reasons-open-source-email-marketing-sucks/#comment-1033 Garrett St. John Mon, 15 Mar 2010 17:32:58 +0000 http://www.blueemberdesign.com/?p=932#comment-1033 @Holger - Eh, yes and no. We've definitely tried a good number of the open source tools and had pains with supporting them. This isn't really about selling our solution as much as it is about discussing the weakness of existing software. Consequently, we feel that our software solves a lot of those simplicity and usability issues. @Holger – Eh, yes and no. We’ve definitely tried a good number of the open source tools and had pains with supporting them. This isn’t really about selling our solution as much as it is about discussing the weakness of existing software. Consequently, we feel that our software solves a lot of those simplicity and usability issues.

]]> By: Holger http://www.blueemberdesign.com/blog/2009/12/03/4-reasons-open-source-email-marketing-sucks/#comment-1032 Holger Mon, 15 Mar 2010 17:25:17 +0000 http://www.blueemberdesign.com/?p=932#comment-1032 Ahhh, now I get what this is all about... ;-) Message understood. Ahhh, now I get what this is all about… ;-)

Message understood.

]]> By: Garrett St. John http://www.blueemberdesign.com/blog/2009/12/03/4-reasons-open-source-email-marketing-sucks/#comment-1029 Garrett St. John Mon, 15 Mar 2010 01:12:35 +0000 http://www.blueemberdesign.com/?p=932#comment-1029 @Holger - We currently have an email marketing service of our own (http://www.blueemberdesign.com/email-marketing/) that is a paid service. The price is reasonable and makes sending marketing emails simple. @Holger – We currently have an email marketing service of our own (http://www.blueemberdesign.com/email-marketing/) that is a paid service. The price is reasonable and makes sending marketing emails simple.

]]> By: Holger http://www.blueemberdesign.com/blog/2009/12/03/4-reasons-open-source-email-marketing-sucks/#comment-1026 Holger Sun, 14 Mar 2010 14:17:00 +0000 http://www.blueemberdesign.com/?p=932#comment-1026 @Garrett: I had installed it once, but didn't like the interface too much either. Didn't have the chance to really use it, because of lack of opportunity. With alternatives I meant also outside the open source world. Because if the open source tools suck, then we need to look around for alternatives, don't we? @Garrett: I had installed it once, but didn’t like the interface too much either. Didn’t have the chance to really use it, because of lack of opportunity.

With alternatives I meant also outside the open source world. Because if the open source tools suck, then we need to look around for alternatives, don’t we?

]]> By: Garrett St. John http://www.blueemberdesign.com/blog/2009/12/03/4-reasons-open-source-email-marketing-sucks/#comment-1024 Garrett St. John Sun, 14 Mar 2010 09:12:10 +0000 http://www.blueemberdesign.com/?p=932#comment-1024 @Holger - Thanks for the comment. You know, to this point I still haven't seen anything that is a really nice tool in the open source world. I haven't actually tried OpenEMM, but at a first glance it seems like a good feature set, but the interface is lacking. Do you have any experience with it? @Holger – Thanks for the comment. You know, to this point I still haven’t seen anything that is a really nice tool in the open source world. I haven’t actually tried OpenEMM, but at a first glance it seems like a good feature set, but the interface is lacking. Do you have any experience with it?

]]> By: Holger http://www.blueemberdesign.com/blog/2009/12/03/4-reasons-open-source-email-marketing-sucks/#comment-1021 Holger Sat, 13 Mar 2010 20:20:58 +0000 http://www.blueemberdesign.com/?p=932#comment-1021 OK, now we have 4 reasons, why open source email marketing sucks. But what are the alternatives that you would recommend? Have you ever tried openemm.org? OK, now we have 4 reasons, why open source email marketing sucks. But what are the alternatives that you would recommend?

Have you ever tried openemm.org?

]]> By: Garrett St. John http://www.blueemberdesign.com/blog/2009/12/03/4-reasons-open-source-email-marketing-sucks/#comment-899 Garrett St. John Sat, 06 Feb 2010 21:34:47 +0000 http://www.blueemberdesign.com/?p=932#comment-899 @Brad - Funny you should mention Interspire. I just came across their email marketing stuff yesterday as I was checking out their shopping cart software. I really like their stuff...didn't think it was open source though? @Brad – Funny you should mention Interspire. I just came across their email marketing stuff yesterday as I was checking out their shopping cart software. I really like their stuff…didn’t think it was open source though?

]]> By: Brad http://www.blueemberdesign.com/blog/2009/12/03/4-reasons-open-source-email-marketing-sucks/#comment-898 Brad Sat, 06 Feb 2010 20:35:11 +0000 http://www.blueemberdesign.com/?p=932#comment-898 You should probably try interspire. If you look there really is nothing can compare to their open source offerings. You should probably try interspire. If you look there really is nothing can compare to their open source offerings.

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